Software developer to open Leeds tech hub | Yorkshire Business News

An automotive software developer has chosen Leeds for its new international technology hub.

Mad Devs operates directly across Europe and through partnerships in Australia.

Along with the move, the company plans to recruit up to ten new positions to its IT and support team over the coming months as it accelerates its plans to launch new digital tools to help retailers and builders. automobiles to benefit from the digital transformation.

Adrian Favill, CTO and Director of Mad Devs, said: “Leeds is home to our technical and account management teams. The city is brimming with digital talent that will support our plans to develop an ecosystem of tools that help auto retailers operate. more efficiently and deliver a better customer experience.”

Mad Devs operates iStoreDOCS, a document storage platform, and iTrackLEADS, which helps dealers respond, dispatch, and measure sales enquiries. It also launched iConnect, which connects dealerships with their customers after the sale and maintains a connection over vehicle ownership.

The company supports over 600 dealerships across the UK. Its portals are used by more than 260,000 customers and today contain more than five million documents.

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Edward L. Robinett